|
Development Strategy
Our development strategy
includes the formation of joint ventures and the acquisition
of licenses or master franchise and area development rights.
We adapt the development strategy to different opportunities,
ensuring that we always best address local conditions.
When considering new opportunities, we conduct our own in-depth
market studies; this enables the company to evaluate many
opportunities in a similar, quantifiable manner, optimizing
consistent and accurate results. Based on the results of
these studies, the company selects the group of potential
partners best suited to fulfill clearly identified market
needs.
|
